The Feminist eZine

Toronto Website Design & Toronto SEO

Indie Romantasy: Feminist Win or Feminist Mess?

By Bella Buhari

Indie romantasy is everywhere right now. Self-published fae courts. Algorithm-friendly dragon mates. Kindle Unlimited is basically a magical romance buffet, and a huge number of the authors behind it are women.

On the surface? Feminist dream.

Women controlling their work. Women making money. Women writing desire on their own terms.

And yet.

From a contemporary feminist perspective, indie romantasy is one of those spaces where structural freedom has not translated into ideological freedom. In fact, in many cases, it's made some of the genre's worst habits stronger, faster, and harder to challenge.

So let's talk honestly about why indie romantasy is both good and bad for feminism - and why, frankly, it's mostly bad right now.

The Feminist Upside (Yes, It Exists)

Let's get this out of the way first.

1. Women Bypassing Gatekeepers

Indie publishing lets women avoid editors who historically dismissed romance as frivolous or fantasy as “too niche.” That matters. Feminists have long argued that control over production is power.

2. Financial Independence

Some indie romantasy authors earn real money. Some earn life-changing money. Feminist economists have pointed out that economic agency is not trivial - it's survival. (But it should be noted that the vast majority of indie romantasy authors don't make much of a profit for their time.)

3. Sexual Desire Written by Women

Women openly writing about desire - especially female desire - is still politically charged. Feminist writers from Audre Lorde onward have emphasized that reclaiming erotic voice is not shallow.

All of that? Legitimately good.

Now let's talk about the rest.

Where Indie Romantasy Goes Sideways (A Long List)

1. Algorithms Are the New Patriarchy

Indie authors don't answer to publishers - but they do answer to algorithms.

And algorithms reward:

  • repetition
  • extreme tropes
  • emotional intensity over coherence

    This leads to a feedback loop where the most commercially successful stories reinforce the same gender dynamics again and again. Feminists have warned that market forces reproduce dominant ideology unless actively resisted. Indie romantasy rarely resists.

    2. "Write to Market" Becomes "Write to Male Power Fantasies"

    Ironically, many indie romantasy books written by women center:

  • hyper-dominant male love interests
  • female submission framed as empowerment
  • eroticized control disguised as protection

    Feminist theorists have long argued that internalized patriarchy doesn't disappear just because women are the authors. Indie romantasy is a textbook example.

    3. The Romanticization of Inequality Is Everywhere

    Kings + peasants. Immortals + teenagers. Centuries-old beings + naive heroines.

    Indie romantasy leans hard into power imbalance - and then tells readers it's "consensual" because the heroine eventually says yes.

    As Bell Hooks argued in her writing on love (paraphrased):

    Love cannot exist where domination is normalized. Indie romantasy normalizes domination constantly.

    4. Feminism as Aesthetic, Not Ethics

    A sword. A snarky line. A corset labeled "armor."

    That's not feminism - it's cosplay.

    Many indie romantasy books use feminist language while reinforcing:

  • monarchy
  • inherited power
  • rigid gender roles

    Feminist critics have warned for decades that representation without critique simply rebrands oppression.

    5. Trauma Is Used as Clickbait

    Indie platforms reward intensity, so trauma escalates:

  • more abuse
  • darker pasts
  • crueler villains

    Female suffering becomes a marketing hook.

    Feminist writers have consistently criticized this trend: women's pain is treated as narrative seasoning rather than something to interrogate. Indie romantasy accelerates this because trauma sells.

    6. Community Pressure Silences Critique

    One of the most uncomfortable realities: indie romantasy communities often punish feminist criticism.

    Question a popular trope and you're accused of:

  • "yucking someone's yum"
  • being anti-woman
  • not understanding empowerment

    But feminism has never been about refusing critique. As many feminists have said, disagreement is not harm - silencing is.

    7. Sexual Liberation Gets Confused with Submission

    There's a recurring claim that "choosing submission is feminist."

    Sometimes, yes. But when submission is:

  • narratively rewarded
  • expected
  • framed as inevitable

    ... it stops being a choice and starts being a script.

    Feminist scholars have long warned against confusing choice within constraints with liberation itself.

    8. Indie Success Reinforces the Status Quo

    Ironically, the most successful indie romantasy books often:

  • become indistinguishable from each other
  • shape reader expectations
  • crowd out more experimental feminist work

    This mirrors what feminists critique in mainstream media: once a formula sells, it becomes a gatekeeping tool.

    So What's the Feminist Takeaway?

    Indie romantasy proves that women can control production - but it also shows how deeply patriarchal narratives are embedded in desire itself.

    Feminist writer Rebecca Solnit has argued (paraphrased) that freedom is not just access - it's imagination. And imagination is where indie romantasy often falls short.


  • Is Romantasy Anti-Feminist or Pro-Feminist?

    Well... It turns out that the answer is complicated. Bella Buhari has written a series of articles on this topic, including:

  • Is Romantasy Good for Feminism?
  • The Problem with Romantasy
  • Indie Romantasy: Feminist Win or Feminist Mess?
  • Why Lesbian Romantasy is Arguably Better
  • Lesbian Romantasy: She-Ra versus Disenchantment

    Regardless of whether you like Romantasy, or hate it, this doesn't change the fact that many men definitely hate it.

    There's a familiar sneer that shows up anytime romantasy is mentioned in certain fantasy spaces - forums, Reddit threads, YouTube comments, even book reviews:

  • "That's not real fantasy."
  • "It's just romance with dragons."
  • "It's trash writing for women."

    None of this is accidental. From a feminist perspective, male disdain for romantasy isn't about quality - it's about control.

    Fantasy has long been treated as male cultural property, and romantasy threatens that ownership in ways men find deeply uncomfortable. Fantasy was canonized through male-centered works like "The Lord of the Rings", where emotion and romance were secondary to masculine heroism. Romantasy breaks that mold by centering relationships, interior lives, and desire - often written by and for women.

    That shift threatens male dominance over the genre, and it provokes male backlash for the following reasons:

    It isn't written for men. Emotional focus gets mislabeled as "bad writing."

    It exposes male fantasy as preference, not default. Lone heroes and domination aren't universal ideals.

    It removes male centrality. Especially in queer and lesbian romantasy, men aren't the heroes, prizes, or audience.

    "Trash" becomes a gendered insult. Romance, YA, and fanfiction - women-dominated spaces within bookstores - are routinely dismissed wholesale, while badly written epic fantasy is forgiven because it reinforces patriarchal belief structures. Some men, the gatekeepers, essentially don't want to share space in fantasy bookstores with women because they're afraid that women will take over the space and dominate it.

  • Activist Feminism - Anarchist Feminism - Black Feminism - Books - Divorce - Ecofeminism - Education - Feminist Fashion - Feminist Films - Funny Feminism
    Health Matters - Historical Feminism - International Feminism - Lesbian Feminism - Male Feminism - Modern Feminism - Musical Feminism
    Philosophy of Feminism - Postfeminism - Pro-Choice Feminism - Quotes by Feminists - Religion and Feminism - Sports and Feminism